Strike It Rich

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Strike It Rich was a game show that was broadcast on American radio from June 29, 1947, to December 27, 1957, on CBS and NBC. It was broadcast on television as well, starting in 1951. Billed as “The quiz show with a heart”, people in need of money appeared and told their tale of woe, then tried to win money by answering four questions. If the contestant did not win any money, the emcee opened the "Heart Line", which was a phone line to viewers who wished to donate to the contestant's family.

Wikipedia. CC BY-SA 4.0. Updated Jul 16, 2026.